This side of the Thai Gulf is often referred to as the ‘Sunrise Side’.Wealthy families from Bangkok come to spend their weekends and holidays here, while Europeans stay for large parts of the year or make it their permanent home. Life in Cha-am is by no means dull. The beautiful 3 mile (5km) golden sandy beach invites you to a wide variety of fun water activities including: banana boat rides,jet skis, pony riding, aerobics etc.There are also numerous international golf courses close by.
Cha Am has a vibrant night-life too! Whether its restaurants, bars, nightclubs or discotheques you are looking for, you will find them all in Cha Am.

There are many sights within a short distance:

*Phetchaburi--the Kings summer residence until 1925--withits huge cultural heritage. Just 25 minutes North by taxi or 40 minutes by aircon bus.

*The Kings Summer Palace (modern) and Hua Hin with all its city life and tourist trappings. Just 15 minutes South by taxi or 30 minutes by air-conditioned bus.

*Elephant safari *Lion Park *Go-karting

*Boat trip to the Coral islands with diving